Prime is a deep amber ale beer with complex malty flavours and strong bitterness designed to enhance the flavours of seared red meat from the grill.

Whether paired with beef, lamb or even gamier meats such as venison and kangaroo, Prime Beer has been tested and proven the perfect companion.

No other beer has been crafted from the start to be the perfect complement to red meat.

Download the latest Entice Magazine for some great ways to enjoy steak with Prime Beer this summer.